Quantitative Research
Structured surveys, brand health trackers, U&A studies, and segmentation executed through online, telephone, and face-to-face fieldwork, with rigorous quality control at every stage.
Learn moreEST. 1989 — SÃO PAULO
Market research that understands Latin America from the inside.
We design and run quantitative and qualitative studies across every Latin American country, with deep specialization in agriculture, livestock, and rural professional audiences.
WHAT WE DO
Full-service research across the region.
Qualitative Research
In-depth interviews, focus groups, workshops, ethnographic immersion, and online communities, from study design and recruitment through moderation and analysis.
Learn moreAgricultural & Livestock Specialty
Three decades of work with farmers, veterinarians, agronomists, and rural decision-makers across dairy, poultry, swine, beef, and crop protection audiences.
Learn moreInternational Coordination
Single point of contact for multi-country studies. We pinpoint the information needed, define the right method, and coordinate fieldwork, validation, and delivery.
Learn moreHOW WE WORK
Four standards we never compromise on.
For more than three decades we have refined what reliable Latin American fieldwork looks like. These four principles are non-negotiable in every study we run.
WORK QUALITY
Quality of execution
Meticulous research design and analysis at every stage, built to support business decisions rather than templated outputs.
QUALITY CONTROL
Multi-stage validation
Independent verification on at least three layers, script, fieldwork, and data, before any deliverable leaves our hands.
TIMELINESS
Predictable delivery
Efficient project management that anticipates roadblocks before they become delays. We protect our clients' timelines as if they were our own.
PROACTIVITY
Anticipation over reaction
We surface risks, opportunities, and methodological refinements throughout the project, not only at the end.
INDUSTRIES
Where our depth makes the difference.
Agriculture & Crop Protection
Growers, agronomists, distributors, retailers, technical advisors. Brazil, Argentina, Mexico, Colombia, and beyond.
Livestock & Animal Health
Dairy, swine, poultry, beef, and companion animal segments. Veterinarians, producers, and integrators.
Pharmaceutical & Healthcare
HCPs, hospital decision-makers, and patient populations across therapeutic areas.
Industrial & Heavy Equipment
Construction, agribusiness machinery, and fleet operator audiences.
Consumer & B2C
Location tests, food products, FMCG studies, packaging research, and brand trackers across LATAM consumer markets.
Technology & Professional Services
Enterprise IT buyers, telecom users, software and hardware markets, financial decision-makers, and SMB segments.
WHO WE WORK WITH
Trusted by global leaders for fieldwork that ships.
Our work powers studies for international research agencies, multinational brands, and consultancies operating in Latin American markets.
We also collaborate as fieldwork partners with leading research agencies including Kynetec, Escalent, and Produkt+Markt, executing the Latin American component of their multi-country studies. DRM's historical client roster also includes IBM, Intel, Cisco, Merck, Novartis, Syngenta, Siemens, SAP, Oracle, DHL, HSBC, and American Express.
ABOUT DRM GLOBAL
Founded in São Paulo. Built across a continent.
Specialized in marketing intelligence and business development, DRM Global was established in 1989 in São Paulo, the financial capital of Brazil, and has spent more than three decades building the relationships, fieldwork networks, and local knowledge required to collect, analyze, and interpret market information across Latin America.
Our team works for excellence to achieve the best understanding of our clients' critical issues, combining a practical fieldwork approach with meticulous analytical assessment of facts. We develop projects across Brazil and the wider region, partnering with major global research companies as their trusted local execution layer.
We are a company built on reciprocal cooperation and diligence. Our success comes from the success of our clients.
SÃO PAULO, BRAZIL · DUBAI, UAE · OPERATING ACROSS ALL 20 LATIN AMERICAN COUNTRIES
THE TEAM
The people behind every project.
A senior team with deep tenure in Latin American market research, organized around close client relationships and execution discipline.
Dylan D. Rees
HEAD OF CLIENT CARE
Tonia Muniz
HEAD OF MARKET RESEARCH
Alun Rees
LEAD OF CLIENT CARE
Luiz Barbosa
HEAD OF IT
Gabriel Melo
DATABASE CURATOR
Bruna Soares
LEAD OF FIELDWORK
GET IN TOUCH
Have a study that needs Latin America?
Tell us about your project, methodology, audience, timeline, geography. We typically reply within one business day, São Paulo time.
info@drmassociados.com.brRESPONSE WITHIN 1 BUSINESS DAY · MONDAY TO FRIDAY · 9:00-18:00 GMT-3